Introducing Flex Foundation Stick + Flex Highlighter Introducing Flex Foundation Stick + Flex Highlighter

Introducing Flex Foundation Stick + Flex Highlighter

by Abby McIntosh + Emily Gaynor

You’ve got moves to make. Some of them are probably exciting: a new phase in life, maybe a new apartment… new furniture to buy! And some of them are probably less exciting: grocery store runs, installing an AC by yourself… building all of the furniture you just bought. But we believe all moves are made equal. It’s the small stuff that leads to the big stuff. We also believe in rethinking beauty essentials so that they make life easier and excite you every time you use them. Enter Flex Foundation Stick and Flex Highlighter, the two newest additions to the Flex Fam (hey, Flex Concealer!). Flex Foundation Stick is a medium coverage, natural finish foundation and Flex Highlighter is a silky, pearl-and-gemstone-packed pressed highlighter. As with the rest of the Flex Fam, they flex with your face without creasing or caking, allowing you to apply them as you please and proceed with the big and small stuff without interruption.

Check ‘em out and Make Moves With Flex.

FLEX FOUNDATION STICK

Medium coverage, natural finish foundation covers, calms, and flexes without creasing or caking. Comes in 36 shades.

COVERS
Buildable formula can take on anything you’ve got. Stick format glides on for quick, mess-free application.

CALMS 
Infused with blue lotus to moisturize and chamomile to help calm redness and soothe skin.

FLEXES
Seamlessly becomes one with your skin without creasing or caking thanks to elastic marshmallow root extract (the ingredient that gives the candy its squishy abilities).

CRUELTY-FREE. PARABEN-FREE. VEGAN. SILICONE-FREE. FRAGRANCE-FREE. GLUTEN-FREE. 

FLEX HIGHLIGHTER

Silky pearl-and-gemstone-packed pressed highlighter glides on smooth without creasing or caking for a next-level glow. Comes in 4 shades.

GLOWS 
Silky formula hydrates skin with hyaluronic acid-filled spheres. Crushed gemstones and a weightless pearlescent base combine to glide on for a next-level glow.

CALMS
Infused with blue lotus to moisturize and chamomile to help calm redness and smooth skin.

FLEXES 
Seamlessly becomes one with your skin without creasing or caking thanks to elastic marshmallow root powder (the ingredient that gives the candy its squishy abilities).

Lit – champagne

Iced – soft gold

Blitzed – rose gold

Glazed – bronze

CRUELTY-FREE. PARABEN-FREE. VEGAN. TALC-FREE. FRAGRANCE-FREE. GLUTEN-FREE. 

Make Moves With Flex